THE HOME STAGING is an innovative technique that began in the United States for more than 40 years and is being used relatively recently in Spain (between 10 and 15 years)
THE OBJECTIVE OF THE HOME STAGING IS TO SELL BEFORE AND AT THE BEST PRICE making the most of a home or commercial premises through the adaptation of the spaces.

Home Staging

Home Staging is a professional technique of marketing and real estate decoration.

Whose objective is to prepare a property for commercialization in the real estate market, either to rent or to sell.

Through the “Staging” of the house, making a positive change to please the greatest number of people.

This improves the image of real estate in order to attract more customers and close faster operations and at the best price that marks the market of the moment.

It relies on Relooking techniques (doing a face lift to produce a greater sense of well-being and cleanliness) techniques of color, lighting, aromas, emotional marketing and of course professional photography.

Professional Photography performs a very important and crucial role when it comes to publicizing a property in real estate portals.

The 11 advantages of hiring a Home Staging service

  1. Decreases from 10 months on average to less than 3 months the time that your home is in the market.
  2. Increases exponentially the number of visits, both in real estate portals, and in-person visits.
  3. Increase your chances of success in the sale.
  4. You provoke in your potential buyer the urgency and the need to close the operation as soon as possible so as not to miss a good opportunity.
  5. You cancel the buyer’s arguments to lower your sale price.
  6. You will minimize the negative consequences of a prolonged permanence in the market.
  7. You will differentiate yourself from the competition for the quality of housing you offer.
  8. You create a Puesta in Escena that will please most potential buyers.
  9. Your Home Staging Investment will always be much lower than the possible sales price reductions that you are forced to make.
  10. You improve 100% the quality of your photos promotional on real estate portals.
  11. Your Home Staging Investment will be VERY PROFITABLE

With us you will not spend …

With us you will invest!

The key points to sell your house before, with Home Staging.

One of the main cause of its existence is the inherent need that exists to HIGHLIGHT in a market as saturated as this.

Why is it done?

  • Because it adds value to the sale price. In 45% of cases the sale price rises.
  • Because it helps to sell before. In 75% of cases, it has been sold in less than 90 days and even in 55% of cases in less than 40 days!
  • In the first 90 seconds a person feels if that house has moved him and will want to buy it or on the contrary he does not feel that it is his home and therefore we lose the opportunity to imagine living there. Let’s not miss the opportunity!
  • The photo matters and a lot! The person looking for a home spends a lot of time looking at photographs, trying to find the house of their dreams and in 79% of ads with professional photographs contact the advertiser, the percentage is reduced to 21% who contact the advertiser who does not have professional photographs.
  • Professional photographs have 4 times more impact than those that are not.

How is it done

1st. Point: DEPERSONALIZE: we take out all your personal belongings, such as family photos, etc. All the things that do not interest the people who are going to live and use the space because they provide an energy that often does not resemble that of the potential buyer.

2nd. Point: SMALL DAMAGE IS REPAIRED: it is important that the seller does not see any possible damage to the house because it is the most common excuse to request a price reduction.

3r. Point: CLEAN IS ORDERED AND THE SPACES LIGHTENED: Furniture is replaced and even removed if necessary.

4º. Point: The walls are PAINTED if they are in poor condition or if they have very strident colors, in light colors to give harmony and spaciousness to the space.

5º Point: THE STRONG POINTS ARE LIGHTED AND HIGHLIGHTED, with decoration based on neutral and natural colors, enhancing the space and generating a warm and homely atmosphere where the potential client feels at home and imagines living there.

6º Point: PROFESSIONAL PHOTOGRAPHY: Photography is the showcase of your home, “this is how they see you, this is how you sell yourself.”